TJ The TJ Method

The Method Frames

Working templates,
for the artefacts that have to land.

Five one-page frames you can fill in on the day. Each one walks you through the questions a leader has to answer to produce a vision, a pitch, a message map, an impact assessment, or a capability plan that is specific enough to actually travel. Fillable on the page. Saved in this browser as you type. Print, copy, or email when done.

Five frames · Fifteen to sixty minutes each · No account, no follow-up unless you ask

5 Frames
4 Field types
15–60min Per frame
0 Accounts to create

Frames produce artefacts. Reads produce understanding. Use the Read first if you’re not sure.

What do you have to produce next?

Five working templates, ordered by where they sit in the rhythm of a transformation. Pick one based on what has to be produced — or filter to the moment you’re in.

01

The Vision Frame

A one-page becoming-statement — specific enough that a frontline person can repeat it back.

5 sections · 20–30 minutes · For CEOs, transformation directors, team leaders

Open the frame →
02

The Pitch Frame

A 60-second account of the change, said the same way each time, by every leader in the room.

5 sections · 15–20 minutes · For executives, transformation directors, sponsors

Open the frame →
03

The Message Map

One page, four to six messages — every leader saying the same five sentences, because they actually agree.

4 sections · 30–45 minutes · For comms leads, transformation directors, executive teams

Open the frame →
04

The Impact Map

A structured read on who feels the change, across the six COPPSE dimensions — with a specific action against each.

4 sections · 45–60 minutes · For transformation directors, CPOs, COOs, programme leads

Open the frame →
05

The Capability Map

A gap-read across skill, behaviour, tool, and confidence — because each needs a different answer. Training is only one of four.

5 sections · 45–60 minutes · For L&D directors, CPOs, transformation leads

Open the frame →

How the Frames sit alongside the Reads.

The Reads diagnose. The Frames produce. If you’re not sure whether you have a problem, start with a Read. If you know what the problem is and have to put a page in front of someone by Friday, start with a Frame. Run both, in either order, as often as the work asks.

Everything you write stays in your browser. Nothing is sent anywhere unless you choose to email it through. If you’d like the artefact translated into a working session — with the leadership team in the room and the page on the wall — that conversation is free.

Start a conversation instead →